Projects

Professional Projects

The projects below are an expression of my professional services in author marketing. I’ve tried to build a consultancy that allows me to unleash my creativity in a meaningful way and make an impact on the world. I hope my work with authors allows them to do the same.

Book And Author Marketing Out Think Group 08 08 2025 02 59 PM 1 1024x548 — I’ve been working with authors through Out:think for over 16 years. I started as a web designer and in 2015, I took ownership of the company and have led our marketing since then.

ultimate author by out think 08 08 2025 03 18 pm — UltimateAuthor.co – A collection of tools and trainings for authors.

sendmagnet – email bonuses delivery simplified 08 08 2025 02 58 pm — Sendmagnet.com – We created our own tool for launch campaigns and promotions.

I’ve designed or built over 200 websites. Here are just a few.

daniel pink – author speaker youtuber playwright daniel pink 08 08 2025 02 59 pm

david burkus bestselling author keynote speaker 08 08 2025 04 02 pm

mary c murphy cultivating growth mindsets and cultures 08 08 2025 03 36 pm

adam galinsky author of inspire adam galinsky 08 18 2025 03 14 pm

robert rosenkranz the stoic capitalist 08 08 2025 03 59 pm

john dickerson cbs news anchor the official website 08 08 2025 04 00 pm

chip dan heath nyt bestselling authors of made to stick and switch heath brothers 08 08 2025 04 01 pm

buy outraged and get free reader bonuses 08 08 2025 03 57 pm

matthew barzun author of the power of giving away power 08 08 2025 04 12 pm

annie murphy paul the extended mind 08 08 2025 03 59 pm

home equity accelerator 08 08 2025 04 01 pm

home world regret survey 08 08 2025 03 58 pm (1)

kevinmd com social media s leading physician voice 08 08 2025 04 00 pm (1)

kj dell antonia – i tell stories 08 08 2025 03 59 pm

Personal Projects

Creativity is like a warm fire for my soul, so I make a lot of stuff. I have so many ideas for things to create or make better. Most of the time they aren’t worth pursuing as a business, but they satisfy my curiosity about whether I could do it. These are some of the projects I’m most proud of.

Home That Hinson Life 08 08 2025 02 57 PM 1024x548 — ThatHinsonLife.com was created to house resources we often wanted to share with people as we traveled the US for 6 years from 2018 to 2024. We created a youtube channel for this initially, but stopped keeping it updated after the first year. This was primarily because of the time involved in creating videos, and the fact that we also had a business to run. I still enjoy making videos, but I do it more for clients and ultimateauthor.co now.

good guys collective 08 08 2025 03 01 pm — Good Guys Collective – My son and I formed a brand to make apparel.

reciprocity – recipe sharing and meal planning made easy 08 15 2025 08 27 pm — Reciprocity – a meal planning app so we can share our go-tos with our friends.

Honorable mentions / Aspirational projects:

Chorezilla – an app I’m building for my kids to do their chores and earn points to redeem for certain bounties we set. The name was chosen as a constant reminder that my kids will hate this tool and complain about it as much as they complain about chores.

TastePerks – A hyper-local retail rewards app. I plan to write more about this as I move forward.